Summary
Transformania respects the privacy of all our customers and Site visitors. Indeed, we believe privacy is a fundamental right and we are careful to protect your personal data from any intruders.
This document informs you of our policies regarding the collection, use and disclosure of your personal data when you use our Site and/or transact business with us, as well as the choices you have associated with that data. By using our Site, you agree to us collecting and using your personal data in accordance with these policies.
IMPORTANT: Your personal data does NOT include any third-party contact data you share with us whenever you use our marketing automated software – either by uploading a file or by using our REST API (“3P Contact Data”). WE PURGE ALL YOUR 3P CONTACT DATA IMMEDIATELY AFTER YOU COMPLETE YOUR TRANSACTION WITH TRANSFORMANIA, AND WE SEND YOU A CONFIRMING EMAIL THAT WE HAVE DONE SO.
Defined Terms
Usage Data – data collected automatically, either generated by the use of our Site or from the Site infrastructure itself (for example, the duration of a page visit).
Cookies – small files stored on your device (computer or mobile device).
Service Provider – the person or entity who processes your Personal Data on our behalf.
Data Collection and Use
We collect and use our Site visitors’ personal data and usage data for various purposes, including:
- To provide and maintain our Site.
- To notify you about changes to our Site.
- To allow you to participate in interactive features of our Site when you choose to do so.
- To provide customer support.
- To gather analysis or valuable information so that we can improve our Site.
- To monitor the usage of our Site.
- To detect, prevent and address technical issues.
Types of Data Collected
Personal Data
While using our Site, we may ask you to provide us with certain personally identifiable information that can be used to contact and/or identify you. Personally identifiable information may include, but is not limited to:
- Email address.
- First name and last name.
- Employer or company name.
- Telephone number.
- Address, City, State/Province, ZIP/Postal code/Country.
- Usage Data and Cookies (see below).
Usage Data
We also may collect information on how visitors access and use our Site. This Usage Data may include information such as your computer’s Internet Protocol address, browser type, browser version, the pages on our Site you visited, the time and date of your visit, the time spent on each page, unique device identifiers and other diagnostic data.
Cookies Data
We use cookies and similar tracking technologies to track the activity on our Site. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies also are used, such as beacons, tags and scripts to collect and track information relating to our Site. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
Third-Party Data You Provide to Us
To reiterate, your personal data does NOT include any third-party contact data you share with us whenever you use our marketing automated software – either by uploading a file or by using our REST API (“3P Contact Data”). WE PURGE ALL YOUR 3P CONTACT DATA IMMEDIATELY AFTER YOU COMPLETE YOUR TRANSACTION WITH TRANSFORMANIA, AND WE SEND YOU A CONFIRMING EMAIL THAT WE HAVE DONE SO.
Legal Basis for Processing Personal Data under the European Union’s General Data Protection Regulation (“GDPR”)
As noted above, we currently offer our customers the opportunity to improve the performance of their direct marketing campaigns only within the United States and, accordingly, expect most of our Site visitors to be located within North America. If, however, you are visiting our Site from the European Economic Area (“EEA”), Transformania’s legal basis for collecting and using your Personal Data described in this document depends on the Personal Data we collect and the specific context in which we collect it.
We may process your Personal Data for one or more of the following reasons:
- We need to perform a contract with you.
- You have given us permission to do so.
- The processing is in our legitimate interests and it is not overridden by your rights.
- To comply with the law.
Children’s Privacy
Our Site does not contemplate anyone under the age of 18 (“Child”) visiting our Site and sharing Personal Data with us. Accordingly, we do not knowingly collect personally identifiable information from any Child. If you are a parent or guardian of a Child and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from a Child without verification of parental consent, we will immediately take steps to remove that information from our servers.
Retention of Data
We will retain your Personal Data (i) only for as long as is necessary for the purposes set out in this document; (ii) to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws); and/or (iii) to resolve disputes and enforce our legal agreements and policies.
We also will retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Site, or we are legally obligated to retain this data for longer periods.
Service Providers & The Transfer/Maintenance of Data
We may use the services of various Service Providers in order to process and analyze your Personal Data more efficiently and effectively, as well as to perform Site-related services. These Service Providers will have access to your Personal Data only to perform these tasks on our behalf, and they are obligated not to disclose or use Personal Data for any other purpose.
Consistent with the above paragraph and with our other policies, your Personal Data may be transferred to, or maintained on, computers located outside of your governmental or judicial jurisdiction where the data protection laws may differ from those of your jurisdiction. If you are located outside the United States and choose to provide information to us, please note that we collect, use and retain your Personal Data within the United States in accordance with our privacy policies. When you submit Personal Data to us, you specifically agree to our Transfer/Maintenance of Data policies.
Consistent with our privacy and data protection policies, we will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with all our policies, and that your Personal Data will not be transferred to an entity or jurisdiction unless there are adequate privacy controls in place.
Disclosure of Data
Transformania may disclose your Personal Data only in the good faith belief that such action is necessary:
- To comply with a legal obligation.
- To protect and defend the rights or property of Transformania.
- To prevent or investigate possible wrongdoing in connection with our Site.
- To protect the personal safety of users of the Site or the public.
- To protect against legal liability.
No Guarantee of the Security of Data
The security of your Personal Data is important to us, but please remember that no method of transmission over the Internet or method of electronic data storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.
Links to Other Sites
Our Site may contain links to other sites that are not operated by us. If you click a third-party link, you will be directed to that third-party’s site. We strongly advise you to review the privacy policy(ies) of every site you visit. We have no control over, and assume no responsibility for, the content, privacy policies or practices of any third-party sites or services.
Contact Us
If you have any questions about these privacy and/or data protection policies, please contact us either by email at [email protected]; or by regular mail at Transformania LLC, 500 S. Dixie Highway, Suite 306, Coral Gables, Florida 33146.